DeveloperWeek 2024 (Conference & Expo)
Over the past few years, our team developed the brand for the world's largest developer and engineering conference in the San Francisco Bay Area. The project included web design, expo print signage, social media ads, video editing, prospectuses, and other creative tasks to ensure the event ran smoothly. We handled all graphic materials for DeveloperWeek's live and virtual events.
Challenge
The client required an annual brand refresh while maintaining existing branding guidelines. This included improving the brand's appearance and creating engaging ads and videos, along with managing the event's promotional outreach.
Solution
We performed extensive market analysis, enhanced the brand messaging, and developed a fresh visual identity that showcased the event's innovative spirit.
Result
By handling everything from web design and expo signage to social media ads and video production, and combining these with strategic industry outreach, we saw a boost in attendance and improvements in sales, while also contributing to a more refined overall brand image.